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Stockfish Film Festival - MEDIA-Talk with Martina Petrovic and Press strategy seminar with Wendy Mitchell

The Stockfish Film Festival started last Thursday and runs untill March 10. The festival offers many interesting events as part of the festival‘s industry days, including MEDIA-Talk with Martina Petrovic and Press strategy seminar with Wendy Mitchell.

MEDIA-Talk with Martina Petrovic - Wednesday March 6 at Bíó Paradís (Room 2) 16:00/4 PM

The CED – MEDIA Office Croatia, in collaboration with the Icelandic Film Centre, Stockfish Film Festival (Reykjavik) and the Icelandic MEDIA Office, on 6 March 2019, is organising joint event focusing on the Icelandic and Croatian success stories. Iceland and Croatia are two countries given the chance to play the fictional geography of HBO's famous serial Game of Thrones. 

Although it seems at first sight that this is the only cinematic connection between these two very distant countries, many segments of our national cinemas coincide and open a space for a discussion about industry challenges and accomplishments. Iceland, as one of the smallest members of the MEDIA Sub-programme, every year from its position of a low production capacity country nevertheless manages to score significant results. Despite a small industry, isolated geographic position and small population, since 2014 Iceland has been producing on average seven feature films annually, and since that year Icelandic beneficiaries have drawn over three million euro of grants from the MEDIA Sub- programme.

Very quickly after becoming the member of the MEDIA sub-programme (in 2008), Croatia managed to position and impose itself in relation to other member states with its good results within single project development and festival schemes. From 2014 until today, Croatian beneficiaries secured a total amount of 3,3 million euro of grants despite the extremely high criteria while meeting certain guidelines of specific calls for proposals. In the context of the obstacles both Icelandic and Croatian applicants meet, we will discuss the challenges of open calls for countries that share a ‘small language', limited territory and unfavourable production conditions. Also, on the examples of hit films and TV series we will examine potential routes to collaboration.

Press strategy seminar with Wendy Mitchell - Thursday March 7 at Bíó Paradís (Room 2) 16:00/4 PM

Wendy Mitchell, Nordic correspondent and contributing editor for Screen International, will talk to directors and producers about how to think about your press strategy. What you need to start thinking about in pre-production, what to do during the shoot, how to make the most of a film festival premiere with press coverage, and how to also maximise publicity for your theatrical or VOD release. Topics covered include: how to get the best film stills, when to hire a publicist (and how much they cost), a social media strategy for your shoot, and how to handle a bad review and much more.

For further information about the festival, ticket purchases, schedule and events, visit the Stockfish Film Festival website.